The first time I've heard about this bag was when I was searching about Sonia Kashuk brushes, which i never ended up trying, because I came across a video about this weekender bag. I previously used a really annoying hard metal case makeup carrier which couldn't fit any of my palettes! I thought it was silly to even use that kind of bag if I had to store my palettes separately. Not only was the space limited for my makeup and brushes, there was no way I could fit any toiletry products.
It was really exciting to find a traveling bag that had a soft material with compartments to organize my makeup. I can fit three palettes with other individual products in just one compartment. This is one of my purchases that I thought is really worth it, especially for the price. It is available at Target for $29.99 On a more fun note, they are always coming out with new prints! I own the purple and gold, but there are tons others that you can choose from.